聚焦时代巨变下普通人的买房、卖房实操，打破过去楼市普涨的固有认知。课程指出当下房产分化已经细化至同小区不同房源，讲解楼市已经进入钝化期，旧的房产增值逻辑不复存在。上篇侧重卖房视角，拆解中介内部考核、分佣体系，传授调动中介资源、提升房源曝光、抵抗中介 PUA 压价的实操手段，梳理交易各类陷阱。下篇回归买房视角，拆解买房十大类真实需求，区分真实需求与伪需求，提供买房自测打分工具，教会大家权衡买房与租房，理性评估自身条件再做置业决策，帮助普通购房者避开大额资产损失。
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